Having become a leading name in its sector in just a few years, SIMPLICICAR has joined the ranks of the Principality’s club as a premium partner for the coming season.
On the back of the professional team’s shorts 🩳
Founded in 2011 and now boasting more than 120 sales outlets across metropolitan France and its overseas territories, as well as in Belgium, the brand simplifies the process of buying and selling used cars for private individuals by drawing on the concept of the car broker and the expertise of local teams.
SIMPLICICAR will appear on the back of the professional team’s shorts during their Ligue 1 matches. SIMPLICICAR will also benefit from increased visibility, particularly during AS Monaco’s home matches, as well as on the Club’s social media and digital platforms.
The values upheld by SIMPLICICAR – high standards, rigour, guidance and knowledge transfer – are fully in line with our DNA. We look forward to embarking on this exciting collaboration!
Thiago Scuro, CEO of AS Monaco
Jointly develop various initiatives 🤝
Furthermore, this collaboration will see the two brands jointly develop various marketing and networking initiatives, as well as content dedicated to their partnership.
Thiago Scuro, CEO of AS Monaco : “We are delighted to welcome SIMPLICICAR into the AS Monaco family of partners. The values upheld by SIMPLICICAR – high standards, rigour, guidance and knowledge transfer – are fully in line with our DNA. We look forward to embarking on this exciting collaboration!”
Yoni Dayan, Founder of SIMPLICICAR : “Seeing the SIMPLICICAR name on AS Monaco’s match kits is a source of immense pride. From day one, I have been driven by a passion, that for motoring, which is the very reason for SIMPLICICAR’s existence. With this partnership, a second passion comes to the fore: that for football and this iconic club. Wearing our colors alongside those of AS Monaco brings together two exceptional worlds united by the same values: performance, commitment and passion.”
About SIMPLICICAR
Founded in 2011 by Yoni Dayan, Simplicicar is a network specializing in the sale and purchase of second-hand vehicles, built on a unique concept inspired by the estate agency model: local branches with showrooms, which support private individuals from valuation through to sale. The network now comprises more than 120 sales outlets in mainland France and the overseas territories, as well as in Belgium, selling between 15,000 and 20,000 vehicles a year. Regularly recognized by the industry, Simplicicar has been voted best car dealer by Auto Plus magazine for the fifth year running. The brand complements its offering with Simplicibike (second-hand motorbikes) and Simplicilease (long-term hire), as well as the exclusive sale of the SimpliciS1, a car that can be driven without a driving license.
